You can use promotional content to create real-time events, offers, and updates that will be displayed on Google Play. Promotional content helps you to promote your app or game on Google Play and increase engagement, interactions, and purchases from your users.

In this course, you'll learn:

  • What promotional content is and its benefits.
  • The types of promotional content and the best practices for each.
  • What promotional content looks like for the user.
  • How to build promotional content in the Play Console.