Embrace a retention mindset
Learn why retention matters and how your team can pivot to a retention mindset.
Todas las actividades
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Set up games reporting in Google Analytics
Google Analytics is a free and simple solution to help you gather and analyze crucial data about your game. Learn the benefits of using it, how it can help your game, and how to set it up.
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Goals, metrics, and KPIs for games
Analytics data can help you better understand your game, your players, and your business. Learn the importance of setting goals, and how to measure their progress and success with metrics and KPIs.
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Engage
Learn the best practices for sustainably keeping users engaged and the top reasons for uninstalls. Also learn how to improve negative reviews and analyze apps’ technical performance.
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Design
Learn how to create safe and secure experiences while staying compliant with Google Play policies, and how to design for engagement.
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Optimize for sustainable app engagement
When a user installs a new app, they hope that it will deliver on its promise to fulfill a need, solve a problem, or provide a positive experience. Most app developers aim to have an engaged user base who find...
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Introducción a las prácticas recomendadas sobre seguridad de las apps
Si eres parte de un equipo, tienes la capacidad de abogar por mejores prácticas de seguridad en tu organización, así como de buscar formas de que se cumpla la visión del equipo con respecto a tu producto sin sacrificar el...
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Expande tu negocio de apps con suscripciones
Genera una fuente de ingresos más regular desde tu app con la venta de acceso a contenido o funciones mediante suscripciones.
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Optimize your app for sustainable business growth
Learn how to prioritize long-term, value-building engagement strategies over short-term tactics, and learn techniques to encourage sustainable business growth.
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Comprende las políticas de permisos de ubicación de Google Play
Aprende las prácticas recomendadas para cumplir con las políticas de Google Play sobre la ubicación del dispositivo, reducir tu uso de permisos de ubicación del dispositivo y a completar la Declaración de Permisos en Google Play Console.
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Google Play Policy
Stay up to date with Google Play policy and get help with specific Play Console features.
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Grow your app business with subscriptions
Generate a more regular revenue stream from your app by selling access to content or features using subscriptions.
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Introduction to app security best practices
If you're part of a team, you have the ability to advocate for better security practices in your organization, and find ways to ensure that your team’s vision for your product can be met without sacrificing the users’ right to...
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Comprende los estándares de los anuncios y las compras directas desde la aplicación para apps aprobadas por profesores
Si decides monetizar tu app con anuncios, promociones cruzadas o compras directas desde la aplicación, sigue las prácticas recomendadas. Cualquier comportamiento de anuncios que pueda resultar manipulador, engañoso o confuso para los niños podría provocar que no se apruebe tu app.
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Design for all users
Learn how to optimize onboarding, build accessible apps, and reduce app size to reach more users.
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Navigate Android vitals
To fix performance issues, identify when and where they’re happening. With Android vitals, you can use the detailed information about your app to make informed decisions to improve your app’s performance.
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Optimize app experience to encourage habitual usage
Learn the strategies to optimize your app's experience to encourage habitual use that makes users see your app as an essential tool to achieve a goal in their lives.
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Declaración de los permisos y las divulgaciones integradas en la app
Google Play ofrece una plataforma valiosa a los desarrolladores para que muestren contenido adecuado para la edad y de alta calidad para toda la familia. En Google Play nos comprometemos a brindar un entorno positivo y seguro para los niños y...
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Measure and analyze your game app with Google Analytics
Learn about goals, metrics, and KPIs for games, and how to measure and analyze them with Google Analytics.
