Goals, metrics, and KPIs for games
Analytics data can help you better understand your game, your players, and your business. Learn the importance of setting goals, and how to measure their progress and success with metrics and KPIs.
Todas las actividades
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Design
Learn how to create safe and secure experiences while staying compliant with Google Play policies, and how to design for engagement.
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Engage
Learn the best practices for sustainably keeping users engaged and the top reasons for uninstalls. Also learn how to improve negative reviews and analyze apps’ technical performance.
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Set up in-app products
After you have a monetization strategy, it’s time to deploy it in your app. Configure in-app products on the Play Console, and test them using a test account to make sure that your billing setup is ready for your users.
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Optimize your app for sustainable business growth
Learn how to prioritize long-term, value-building engagement strategies over short-term tactics, and learn techniques to encourage sustainable business growth.
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Expande tu negocio de apps con suscripciones
Genera una fuente de ingresos más regular desde tu app con la venta de acceso a contenido o funciones mediante suscripciones.
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Comprende los estándares de los anuncios y las compras directas desde la aplicación para apps aprobadas por profesores
Si decides monetizar tu app con anuncios, promociones cruzadas o compras directas desde la aplicación, sigue las prácticas recomendadas. Cualquier comportamiento de anuncios que pueda resultar manipulador, engañoso o confuso para los niños podría provocar que no se apruebe tu app.
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Declaración de los permisos y las divulgaciones integradas en la app
Google Play ofrece una plataforma valiosa a los desarrolladores para que muestren contenido adecuado para la edad y de alta calidad para toda la familia. En Google Play nos comprometemos a brindar un entorno positivo y seguro para los niños y...
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Understand ad & in-app purchase standards for Teacher Approved apps
Follow the best practices if you choose to monetize your app with ads, cross-promos, or in-app purchases. Any ad behavior that might manipulate, deceive, or confuse children could result in your app not being approved.
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Optimize for sustainable app engagement
When a user installs a new app, they hope that it will deliver on its promise to fulfill a need, solve a problem, or provide a positive experience. Most app developers aim to have an engaged user base who find...
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Fix common account issues
Learn how to troubleshoot issues with your developer account, including access, how to close your account, or change your account information. The Google Play support team is also here to help with your account issues.
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Google Play Policy
Stay up to date with Google Play policy and get help with specific Play Console features.
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Introduction to app security best practices
If you're part of a team, you have the ability to advocate for better security practices in your organization, and find ways to ensure that your team’s vision for your product can be met without sacrificing the users’ right to...
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Increase discovery with Google Play Instant
Increase discovery and engagement of your Android app or game by creating an instant experience that users can directly access on Google Play, Google Search, social networks, and anywhere else you share a link.
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Design for all users
Learn how to optimize onboarding, build accessible apps, and reduce app size to reach more users.
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Grow your app business with subscriptions
Generate a more regular revenue stream from your app by selling access to content or features using subscriptions.
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Introducción a las prácticas recomendadas sobre seguridad de las apps
Si eres parte de un equipo, tienes la capacidad de abogar por mejores prácticas de seguridad en tu organización, así como de buscar formas de que se cumpla la visión del equipo con respecto a tu producto sin sacrificar el...
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Best practices for your Google Play store listing preview assets
Your app's store listing is the first opportunity you have to make a lasting impression with users and a key to app discovery. You'll learn how to use best practices for text and graphics that make up your store listing,...
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Play Console features
Learn the Play Console features to help you grow your business on Google Play.
