All Activities
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Engage
Learn the best practices for sustainably keeping users engaged and the top reasons for uninstalls. Also learn how to improve negative reviews and analyze apps’ technical performance.
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Set up games reporting in Google Analytics
Google Analytics is a free and simple solution to help you gather and analyze crucial data about your game. Learn the benefits of using it, how it can help your game, and how to set it up.
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Measure and analyze your game app with Google Analytics
Learn about goals, metrics, and KPIs for games, and how to measure and analyze them with Google Analytics.
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Set up in-app products
After you have a monetization strategy, it’s time to deploy it in your app. Configure in-app products on the Play Console, and test them using a test account to make sure that your billing setup is ready for your users.
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Understand Google Play's location permissions policies
Learn best practices to stay compliant with Google Play's device location policies, minimize your use of device location permissions, and respond to the permissions declaration on the Google Play Console.
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Get started with Google Play policies
Learn what Google Play policies cover and how to stay up to date on policy changes, and get tips to stay on the right side of Google Play policies.
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Increase discovery with Google Play Instant
Increase discovery and engagement of your Android app or game by creating an instant experience that users can directly access on Google Play, Google Search, social networks, and anywhere else you share a link.
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Design high-quality apps for kids
Learn about what teachers look for to ensure they’re fun, usable, and appropriate for the target age group.
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Understand ad & in-app purchase standards for Teacher Approved apps
Follow the best practices if you choose to monetize your app with ads, cross-promos, or in-app purchases. Any ad behavior that might manipulate, deceive, or confuse children could result in your app not being approved.
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Declared permissions and in-app disclosures
Google Play offers a rich platform for developers to showcase their high-quality, age appropriate content for the whole family. At Google Play, we’re committed to providing a positive, safe platform for children and families.
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Unlock successful retention
Learn how a shift in focus towards stronger engagement with existing users and the importance of a retention strategy for long-term app success.
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Earn in Japan
This course is designed to help you learn: What are the monetization opportunities in Japan? What forms of payment (FOP) are available in Japan and how can you promote them to boost sales? What pricing strategies should I consider in...
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Go Global
Developers are looking for new markets to expand. Theses courses will cover strategies to make your content relevant across development, marketing and growth, and monetization.
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Grow your userbase in Japan
This course is designed to help you learn: What should I consider when designing campaigns for Japan? What is localization and how does it impact my ability to grow my business in Japan? How can I build relevant and effective...
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Grow
Learn how to find the right audience, improve your store listing, and get more users.
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