Design for all users
Learn how to optimize onboarding, build accessible apps, and reduce app size to reach more users.
Todas as atividades
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Goals, metrics, and KPIs for games
Analytics data can help you better understand your game, your players, and your business. Learn the importance of setting goals, and how to measure their progress and success with metrics and KPIs.
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Engage with user feedback to improve your app
With the Play Console, you can see your app’s ratings data, individual user reviews, and trends in your app’s reviews. Learn how to browse your app’s ratings and reviews data, and tips on replying to customer reviews.
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Embrace a retention mindset
Learn why retention matters and how your team can pivot to a retention mindset.
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Permissões declaradas e divulgações no app
O Google Play oferece uma plataforma completa para que os desenvolvedores possam exibir conteúdo de alta qualidade com classificação indicativa adequada a toda a família. O Google Play tem o compromisso de proporcionar uma plataforma positiva e segura para...
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Optimize for sustainable app engagement
When a user installs a new app, they hope that it will deliver on its promise to fulfill a need, solve a problem, or provide a positive experience. Most app developers aim to have an engaged user base who find...
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Conformidade com as políticas de Spam e recursos mínimos do Google Play
Saiba mais sobre as políticas de Spam e recursos mínimos do Google Play e veja quais comportamentos de app precisam ser evitados.
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Measure and analyze your game app with Google Analytics
Learn about goals, metrics, and KPIs for games, and how to measure and analyze them with Google Analytics.
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Expandir seus negócios relacionados a apps com assinaturas
A venda de acesso a conteúdo ou recursos por assinatura proporciona um fluxo de receita mais regular para seu app.
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Google Play Policy
Stay up to date with Google Play policy and get help with specific Play Console features.
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Sobre as políticas de permissão de localização do Google Play
Conheça as práticas recomendadas para cumprir as políticas do Google Play de localização do dispositivo, minimizar o uso de permissões de localização e responder a Declaração de permissões no Google Play Console.
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Introdução às práticas recomendadas de segurança para apps
Se você faz parte de uma equipe, está nas suas mãos defender melhores práticas de segurança na empresa e encontrar maneiras de concretizar a visão definida para seu produto sem prejudicar o direito do usuário a uma experiência segura. Saiba...
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Design
Learn how to create safe and secure experiences while staying compliant with Google Play policies, and how to design for engagement.
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Set up in-app products
After you have a monetization strategy, it’s time to deploy it in your app. Configure in-app products on the Play Console, and test them using a test account to make sure that your billing setup is ready for your users.
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Introduction to app security best practices
If you're part of a team, you have the ability to advocate for better security practices in your organization, and find ways to ensure that your team’s vision for your product can be met without sacrificing the users’ right to...
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Medir dados e analisar seu jogo com o Google Analytics
Aprenda sobre metas, métricas e KPIs para jogos e como medir e analisar esses dados com o Google Analytics.
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Optimize app experience to encourage habitual usage
Learn the strategies to optimize your app's experience to encourage habitual use that makes users see your app as an essential tool to achieve a goal in their lives.
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Understand ad & in-app purchase standards for Teacher Approved apps
Follow the best practices if you choose to monetize your app with ads, cross-promos, or in-app purchases. Any ad behavior that might manipulate, deceive, or confuse children could result in your app not being approved.
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Optimize your app for sustainable business growth
Learn how to prioritize long-term, value-building engagement strategies over short-term tactics, and learn techniques to encourage sustainable business growth.
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Grow your app business with subscriptions
Generate a more regular revenue stream from your app by selling access to content or features using subscriptions.
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Fix issues with your app's visibility
Many factors may impact your app's visibility on Google Play. Learn how to diagnose when your app has issues with visibility and discoverability, and the actions you need to take if your app receives a warning notice.
