Set up in-app products
After you have a monetization strategy, it’s time to deploy it in your app. Configure in-app products on the Play Console, and test them using a test account to make sure that your billing setup is ready for your users.
After you have a monetization strategy, it’s time to deploy it in your app. Configure in-app products on the Play Console, and test them using a test account to make sure that your billing setup is ready for your users.
Learn why retention matters and how your team can pivot to a retention mindset.
To help identify issues that can impact your users’ experiences with your app, take a look at the reports on ANRs and crashes available through Android vitals and how these reports can help you diagnose and fix issues in your...
Analytics data can help you better understand your game, your players, and your business. Learn the importance of setting goals, and how to measure their progress and success with metrics and KPIs.
Learn the strategies to optimize your app's experience to encourage habitual use that makes users see your app as an essential tool to achieve a goal in their lives.
Google Analytics is a free and simple solution to help you gather and analyze crucial data about your game. Learn the benefits of using it, how it can help your game, and how to set it up.
Learn about goals, metrics, and KPIs for games, and how to measure and analyze them with Google Analytics.
To fix performance issues, identify when and where they’re happening. With Android vitals, you can use the detailed information about your app to make informed decisions to improve your app’s performance.
Learn how to create safe and secure experiences while staying compliant with Google Play policies, and how to design for engagement.
Learn how to optimize onboarding, build accessible apps, and reduce app size to reach more users.
Пройдя курс, вы научитесь отдавать предпочтение долгосрочным стратегиям, позволяющим приобрести ценных клиентов, и узнаете техники, способствующие стабильному развитию бизнеса.
Learn how to prioritize long-term, value-building engagement strategies over short-term tactics, and learn techniques to encourage sustainable business growth.
When a user installs a new app, they hope that it will deliver on its promise to fulfill a need, solve a problem, or provide a positive experience. Most app developers aim to have an engaged user base who find...
Если вы хотите монетизировать приложение, разместив в нем объявления, перекрестную рекламу или платный контент, следуйте рекомендациям из этого курса. Приложение с объявлениями, которые вводят в заблуждение, запутывают детей и манипулируют ими, не будет одобрено.
Узнайте больше о целях, показателях и KPI для игр и о том, как оценивать и анализировать их с помощью Google Аналитики.
If you're part of a team, you have the ability to advocate for better security practices in your organization, and find ways to ensure that your team’s vision for your product can be met without sacrificing the users’ right to...
Learn the best practices for sustainably keeping users engaged and the top reasons for uninstalls. Also learn how to improve negative reviews and analyze apps’ technical performance.
Generate a more regular revenue stream from your app by selling access to content or features using subscriptions.
Узнайте больше о правилах Google Play в отношении спама и функциональности и изучите примеры неправильной работы приложений.