Grow your app business with subscriptions
Generate a more regular revenue stream from your app by selling access to content or features using subscriptions.
所有课程
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了解 Google Play 的位置权限政策
了解最佳做法，以便遵守 Google Play 的设备位置信息政策，尽量减少使用设备位置权限，以及填写 Google Play 管理中心内的权限声明表单。
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Introduction to app security best practices
If you're part of a team, you have the ability to advocate for better security practices in your organization, and find ways to ensure that your team’s vision for your product can be met without sacrificing the users’ right to...
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Optimize your app for sustainable business growth
Learn how to prioritize long-term, value-building engagement strategies over short-term tactics, and learn techniques to encourage sustainable business growth.
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Embrace a retention mindset
Learn why retention matters and how your team can pivot to a retention mindset.
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了解针对教师认可应用的广告和应用内购商品标准
如果您选择通过广告、交叉推介内容或应用内购商品利用应用创收，则应遵循最佳做法。如果您的应用包含任何可能会操纵、欺骗或迷惑儿童的广告行为，则可能不会获得认可。
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Design
Learn how to create safe and secure experiences while staying compliant with Google Play policies, and how to design for engagement.
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Optimize for sustainable app engagement
When a user installs a new app, they hope that it will deliver on its promise to fulfill a need, solve a problem, or provide a positive experience. Most app developers aim to have an engaged user base who find...
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Engage
Learn the best practices for sustainably keeping users engaged and the top reasons for uninstalls. Also learn how to improve negative reviews and analyze apps’ technical performance.
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Google Play Policy
Stay up to date with Google Play policy and get help with specific Play Console features.
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Set up in-app products
After you have a monetization strategy, it’s time to deploy it in your app. Configure in-app products on the Play Console, and test them using a test account to make sure that your billing setup is ready for your users.
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Design for all users
Learn how to optimize onboarding, build accessible apps, and reduce app size to reach more users.
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Optimize app experience to encourage habitual usage
Learn the strategies to optimize your app's experience to encourage habitual use that makes users see your app as an essential tool to achieve a goal in their lives.
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利用订阅服务拓展应用业务
以销售订阅服务的形式提供内容或功能的访问权限，以便从应用中获得更稳定的收入来源。
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声明的权限和应用内披露声明
Google Play 为开发者提供了一个丰富实用的平台，让开发者能够展示适合全家人的优质内容。Google Play 致力于为儿童和家庭提供积极、安全的平台环境。
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利用 Google Analytics（分析）衡量和分析游戏应用
了解游戏的目标、指标和 KPI，以及如何利用 Google Analytics（分析）衡量和分析游戏。
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Navigate Android vitals
To fix performance issues, identify when and where they’re happening. With Android vitals, you can use the detailed information about your app to make informed decisions to improve your app’s performance.
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Set up games reporting in Google Analytics
Google Analytics is a free and simple solution to help you gather and analyze crucial data about your game. Learn the benefits of using it, how it can help your game, and how to set it up.
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Learn more about Google Play policies
A key to the Google Play mission is maintaining the safety and integrity of Google Play as a trusted source of high quality apps for users. To support this effort and keep an even playing field for developers, Google Play...
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