Todas as atividades
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Embrace a retention mindset
Learn why retention matters and how your team can pivot to a retention mindset.
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Optimize for sustainable app engagement
When a user installs a new app, they hope that it will deliver on its promise to fulfill a need, solve a problem, or provide a positive experience. Most app developers aim to have an engaged user base who find...
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Optimize your app for sustainable business growth
Learn how to prioritize long-term, value-building engagement strategies over short-term tactics, and learn techniques to encourage sustainable business growth.
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Engage
Learn the best practices for sustainably keeping users engaged and the top reasons for uninstalls. Also learn how to improve negative reviews and analyze apps’ technical performance.
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Sobre as políticas de permissão de localização do Google Play
Conheça as práticas recomendadas para cumprir as políticas do Google Play de localização do dispositivo, minimizar o uso de permissões de localização e responder a Declaração de permissões no Google Play Console.
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Permissões declaradas e divulgações no app
O Google Play oferece uma plataforma completa para que os desenvolvedores possam exibir conteúdo de alta qualidade com classificação indicativa adequada a toda a família. O Google Play tem o compromisso de proporcionar uma plataforma positiva e segura para...
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Measure and analyze your game app with Google Analytics
Learn about goals, metrics, and KPIs for games, and how to measure and analyze them with Google Analytics.
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Introduction to app security best practices
If you're part of a team, you have the ability to advocate for better security practices in your organization, and find ways to ensure that your team’s vision for your product can be met without sacrificing the users’ right to...
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Grow your app business with subscriptions
Generate a more regular revenue stream from your app by selling access to content or features using subscriptions.
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Increase discovery with Google Play Instant
Increase discovery and engagement of your Android app or game by creating an instant experience that users can directly access on Google Play, Google Search, social networks, and anywhere else you share a link.
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Navigate Android vitals
To fix performance issues, identify when and where they’re happening. With Android vitals, you can use the detailed information about your app to make informed decisions to improve your app’s performance.
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Design for all users
Learn how to optimize onboarding, build accessible apps, and reduce app size to reach more users.
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Design
Learn how to create safe and secure experiences while staying compliant with Google Play policies, and how to design for engagement.
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Optimize app experience to encourage habitual usage
Learn the strategies to optimize your app's experience to encourage habitual use that makes users see your app as an essential tool to achieve a goal in their lives.
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Conformidade com as políticas de Spam e recursos mínimos do Google Play
Saiba mais sobre as políticas de Spam e recursos mínimos do Google Play e veja quais comportamentos de app precisam ser evitados.
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Google Play Policy
Stay up to date with Google Play policy and get help with specific Play Console features.
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Fix common account issues
Learn how to troubleshoot issues with your developer account, including access, how to close your account, or change your account information. The Google Play support team is also here to help with your account issues.
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Introdução às práticas recomendadas de segurança para apps
Se você faz parte de uma equipe, está nas suas mãos defender melhores práticas de segurança na empresa e encontrar maneiras de concretizar a visão definida para seu produto sem prejudicar o direito do usuário a uma experiência segura. Saiba...
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Fix issues with your app's visibility
Many factors may impact your app's visibility on Google Play. Learn how to diagnose when your app has issues with visibility and discoverability, and the actions you need to take if your app receives a warning notice.
