Measure and analyze your game app with Google Analytics
Learn about goals, metrics, and KPIs for games, and how to measure and analyze them with Google Analytics.
Tất cả các hoạt động
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Embrace a retention mindset
Learn why retention matters and how your team can pivot to a retention mindset.
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Set up games reporting in Google Analytics
Google Analytics is a free and simple solution to help you gather and analyze crucial data about your game. Learn the benefits of using it, how it can help your game, and how to set it up.
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Get started with Google Play policies
Learn what Google Play policies cover and how to stay up to date on policy changes, and get tips to stay on the right side of Google Play policies.
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Understand ad & in-app purchase standards for Teacher Approved apps
Follow the best practices if you choose to monetize your app with ads, cross-promos, or in-app purchases. Any ad behavior that might manipulate, deceive, or confuse children could result in your app not being approved.
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Optimize for sustainable app engagement
When a user installs a new app, they hope that it will deliver on its promise to fulfill a need, solve a problem, or provide a positive experience. Most app developers aim to have an engaged user base who find...
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Goals, metrics, and KPIs for games
Analytics data can help you better understand your game, your players, and your business. Learn the importance of setting goals, and how to measure their progress and success with metrics and KPIs.
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Engage
Learn the best practices for sustainably keeping users engaged and the top reasons for uninstalls. Also learn how to improve negative reviews and analyze apps’ technical performance.
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Set up in-app products
After you have a monetization strategy, it’s time to deploy it in your app. Configure in-app products on the Play Console, and test them using a test account to make sure that your billing setup is ready for your users.
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Understand Google Play's location permissions policies
Learn best practices to stay compliant with Google Play's device location policies, minimize your use of device location permissions, and respond to the permissions declaration on the Google Play Console.
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Increase discovery with Google Play Instant
Increase discovery and engagement of your Android app or game by creating an instant experience that users can directly access on Google Play, Google Search, social networks, and anywhere else you share a link.
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Design high-quality apps for kids
Learn about what teachers look for to ensure they’re fun, usable, and appropriate for the target age group.
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Introduction to app security best practices
If you're part of a team, you have the ability to advocate for better security practices in your organization, and find ways to ensure that your team’s vision for your product can be met without sacrificing the users’ right to...
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Optimize your app for sustainable business growth
Learn how to prioritize long-term, value-building engagement strategies over short-term tactics, and learn techniques to encourage sustainable business growth.
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Grow your app business with subscriptions
Generate a more regular revenue stream from your app by selling access to content or features using subscriptions.
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Navigate Android vitals
To fix performance issues, identify when and where they’re happening. With Android vitals, you can use the detailed information about your app to make informed decisions to improve your app’s performance.
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Optimize app experience to encourage habitual usage
Learn the strategies to optimize your app's experience to encourage habitual use that makes users see your app as an essential tool to achieve a goal in their lives.
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Design for all users
Learn how to optimize onboarding, build accessible apps, and reduce app size to reach more users.
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Google Play Policy
Stay up to date with Google Play policy and get help with specific Play Console features.
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Design
Learn how to create safe and secure experiences while staying compliant with Google Play policies, and how to design for engagement.
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Fix common account issues
Learn how to troubleshoot issues with your developer account, including access, how to close your account, or change your account information. The Google Play support team is also here to help with your account issues.
